Integrator Guest Builds for the Future

Jeff Cooper, president and CEO of Simply Sight & Sound, says his experience at TecHomeX California helped him connect with new potential trade partners while also discovering new products that may help his business.

When TecHomeX California launched in 2017, integrator Jeff Cooper knew it was a great opportunity for him and his business. Unfortunately for him, he had an out-of-town project that conflicted with the event, so he was unable to attend. But, he was not going to allow that to happen for the second year in a row.

So, when TecHomeX California 2018 began, Cooper was there, and he’s glad he was. From the general sessions, to networking opportunities and meeting with vendors, he found the structure of the event to set the stage for success.

“It’s a really great format,” says Cooper (right). “I’d highly recommend it. You’re going to meet vendors you didn’t know existed, see technology you didn’t know existed and it’s a great way to meet new people.”
“It’s a really great format,” says Cooper (right). “I’d highly recommend it. You’re going to meet vendors you didn’t know existed, see technology you didn’t know existed and it’s a great way to meet new people.”

“It’s been a really cool event,” Cooper says. “The mixture of designers, builders, installers and manufacturers in such a quaint environment is perfect. To get perspectives from people in other industries, to have conversations and get perspectives about building and manufacturing, it’s a great place to meet some new vendors here and start some new relationships. I didn’t know what to expect, but it was a great experience.”

Some of those conversations allowed him to better understand new tech options, such as different lighting and lighting control choices, the prospect of motorized sliding doors and windows and the importance of net zero energy consumption. Ideas like these gave him the ability to explore opportunities outside his typical business areas.

“For some of us that get caught in our shell in our comfort areas, interfacing with vendors in that type of format is awesome,” he explains. “It’s a great way to get the introduction both ways and actually meet the vendors to introduce ourselves and they tell us about how they can work with us. It’s been a pretty cool format.”

Cooper also says the networking aspect was beneficial with other guests. Being able to interact with those in his and other trades allowed him to expand his professional connections.

Cooper (second from left) participates in the Room-By-Room Tech Roundtable Challenge.
Cooper (second from left) participates in the Room-By-Room Tech Roundtable Challenge.

Even starting with the opening roundtable, Cooper says he and his fellow guests worked together to develop new ideas on using tech inside the house, which helped them not only get their creative juices flowing, but also start interacting with each other. That collaboration continued within his boardroom group and through the end of the event. All those interactions allowed him to build new relationships that he hopes will carry on well into the future.

“I was able to find new builders I didn’t realize existed in our territory, so I will be able to reach out to them in the future and hopefully we can work together. If not, it’s not about whether the relationship is going to make something happen tomorrow or next week. I’m looking for long-term relationships to cultivate.”

So, after finally getting to attend his first TecHomeX California in 2018 and experiencing the event’s benefits, he already has signed up for the expanded TecHomeX West in 2019 so he doesn’t have to miss it again.